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How do mass customization online toolkits create customer value? — BrandBa.se
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:quality(70):focal(45x-5:55x5)/cloudfront-eu-central-1.images.arcpublishing.com/businessoffashion/Y7WFCHQRZJHA7GHC5JTNP7J634.jpg "Finding the Luxury in Mass Customisation | BoF")
Finding the Luxury in Mass Customisation | BoF
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Can Nike use 3D-printing to sustainably mass customize its offer to consumers? - Technology and Operations Management
Mass customisation makes itself at home alongside mass manufacturing
